Downsizing the $50 Billion Indian Wedding Industry
After the long postponements couples in India are downsizing their weddings, or choosing online ceremonies, shaking up the estimated 50 billion dollar industry out of its COVID limbo. Restrictions and regulations mean that everyone - from vendors to vow-takers- had to learn how to adapt. We meet couples who have walked down the aisle in the middle of the pandemic, to know how they managed their socially distanced weddings. We also meet wedding planners, venue owners and other industry experts to see how the Indian wedding has gotten a makeover.
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